Sports Illustration Hits the Headlines
One of the most famous headlines run by the magazine was the issue of swimsuit back in 1964. There was n much attention given to the swimsuit immediately after it was published but the problem was revisited when Henry publicly talked about effective male leadership. This topic ignited many controversies, and many people felt that the magazine exploited women. Feminist used the swimsuit headline to criticize the magazine and launched a massive campaign to reject it. Eventually, many people joined them, and up to 65% of subscriptions were canceled. Later they allowed subscribers to skip the swimsuit edition; today this is one of the most popular issues for the magazine.